Wal-Mart and SAM'S CLUB have announced plans to place the newly-introduced HP Photosmart Studio in a total of 50 locations nationwide. Consumers can use the system to design creative products in about five minutes and pick them up in one hour -- all without having to crop or place photos into individual templates. Up to 200 images can be placed into ready-to-share, professional-looking albums, calendars, CDs, greeting cards and posters.
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HP Photosmart Studio Expanded into 50 Wal-Mart and SAM'S CLUB Stores; New In-Store Photo Solution Allows Consumers to Create Customized Memories in Minutes
HP (NYSE:HPQ) (Nasdaq:HPQ) and Wal-Mart (NYSE:WMT) today announced plans to place the recently introduced HP Photosmart Studio in a total of 50 Wal-Mart stores and SAM'S CLUB locations nationwide.
The deal increases the number of units from the four installed in the retailers' stores during a pilot period.
The HP Photosmart Studio is the first and only in-store solution where consumers can design creative products in about five minutes and pick them up in one hour -- all without having to crop or place photos into individual templates.
"We are thrilled to be working with Wal-Mart to expand the number of HP Photosmart Studios in the marketplace," said Vyomesh Joshi, executive vice president, Imaging and Printing Group, HP. "We believe our new solution opens the door to a significantly more profitable photofinishing business for retailers while offering their customers far greater choices than they've ever had in stores."
The HP Photosmart Studio was developed to help consumers transform anywhere from one to 200 images into ready-to-share, professional-looking albums, calendars, CDs, greeting cards and posters in less than an hour. Simple and quick to use, hundreds of photos are laid out in minutes using proprietary image management algorithms developed by HP Labs.
"At Wal-Mart, we are committed to making sure that our customers have access to the best value on the latest technology," said Sharon Wibben, vice president of Photo and Connection Centers, Wal-Mart stores and SAM'S CLUB locations. "The HP Photosmart Studio is a great example of a revolutionary solution that enables customers to custom design creative and professional-looking products in literally one hour."
For retailers, the HP Photosmart Studio offers an effective way to drive incremental sales and margins in existing photo departments, while delighting customers with new digital photo experiences. The HP Photosmart Studio is completely configurable and scalable to meet the unique needs of retailers.
Wal-Mart and SAM'S CLUB have announced plans to place the newly-introduced HP Photosmart Studio in a total of 50 locations nationwide. Consumers can use the system to design creative products in about five minutes and pick them up in one hour -- all without having to crop or place photos into individual templates. Up to 200 images can be placed into ready-to-share, professional-looking albums, calendars, CDs, greeting cards and posters.
