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Corel and Black's "Buy With Confidence" program

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blacks_logo_blk.gifCanadian photo retailer Black's is teaming up with Corel to introduce their "Buy With Confidence" program. Black's is offering digital camera buyers free lessons, VIVIDprints, and a custom version of the Corel Photo Album software. Using Black's Photo Album by Corel, users can upload to Black's online photo processing service. Customers will be able to download, organize, edit, share, and protect their favorite pictures. Users can also create custom albums, greeting cards, and photo DVDs.

The Starter Edition contains a free trial of more advanced functions, and users can upgrade at the end of the trial version.

Click on the headline of this article for the press release from Black's.

Posted November 22, 2005 07:39 AM

Corel Teams With Black's For The Ultimate Camera Experience

Canada's Leading Photo Specialty Retailer Offers Black's Photo Album by Corel To New Camera Owners as Part of Its 'Buy with Confidence' Program

Corel Corporation today announced a partnership with Black Photo Corporation ("Black's"), Canada's leading photo specialty retailer, as part of Black's "Buy with Confidence" program launching this month. With statistics showing that half of new digital camera owners don't know how to fully maximize the functionality of their new cameras, Black's is giving new camera buyers free lessons, free VIVIDprints and a customized version of Corel's award-winning photo management system, CorelĀ® Photo AlbumTM. With Black's Photo Album by Corel, users can quickly and easily upload to Black's online photo processing service.

Offering a broad range of functionality, Black's Photo Album by Corel provides digital photographers of all skill levels easy-to-use tools to download, organize, edit, share, and protect their favorite pictures. The software includes a unique zero-click download to help users efficiently download, view and organize their favorite pictures, without ever clicking the mouse. Providing automatic tools to complete the basic photo tasks faster, Black's Photo Album by Corel gives users more time to enjoy sharing their pictures with family and friends.

"We're encouraging consumers to get more from their digital cameras and really bring their pictures to life," said Ryan Brown, Vice President of Marketing at Black's. "The functionality of Black's Photo Album by Corel directly aligns with what our customers need - powerful software that is easy to use and allows them to express themselves creatively with their pictures."

With Black's Photo Album Starter Edition by Corel, new camera owners can:

-- Get photos from their digital camera

-- Upload to Black's online photo processing service

-- Order prints directly from Black's On-line Photo Centre

-- Enhance photos using fast and easy editing tools

-- Organize digital photos into albums

-- Protect photos by creating backup archives

-- Share digital images with friends and family

-- Create custom albums, greeting cards, and photo DVDs

The Starter Edition also includes a free trial of more advanced functions. Consumers are free to upgrade at the end of the trial period or keep the functionality of the Starter Edition.

"Black's understands choosing a new digital camera is a big decision for most people and want to increase their customer's confidence about their purchase by providing them with the education and tools they'll need to maximize their investment," said Blaine Mathieu, General Manager, Digital Imaging at Corel. "We're excited to partner with such a reputable brand and offer their customers powerful tools to manage their photos - all within a sleek and simple interface."


 

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