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Kodak renames Ofoto the KODAK EASYSHARE Gallery

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Eastman Kodak Company and its online photo service subsidiary, Ofoto, Inc., today announced that the service will change its name to KODAK EASYSHARE Gallery, effective March 31. Ofoto.com will become Kodakgallery.com. From now through March, customers will continue to see the Ofoto name and should visit www.ofoto.com to access, share, and print their pictures.

"Ofoto has always played a central role in the EASYSHARE system, and continues to grow in importance for Kodak's digital strategy. The new KODAK EASYSHARE Gallery name captures this evolution for a service that will provide people with more ways than ever before to view and share pictures with friends and family," said David Rich, vice president of marketing for Ofoto, Inc. "The KODAK and EASYSHARE brands reflect a simple-to-use, high quality photography system, and we are extending those attributes to our online consumer digital service."

Posted January 6, 2005 07:48 AM

 

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